Any online business that understands content marketing will know that having a sound strategy is vital. But what they may not realise is that a great content marketing strategy is one that takes advantage of any special times of year. This includes Christmas when many companies will see an increase in their sales. By incorporating Christmas […]
Social media is without a doubt one of the most popular means of online marketing to date, as it provides a great way for companies to share content with their customers, engage with them, and reach prospective new customers. However, social media marketing, especially if you’re doing it yourself, can be a bit hectic and […]
Content marketing is a hugely popular tactic when it comes to online marketing. It is also one in which overall strategies can vary but in which some key factors tend to dominate. As with many marketing strategies, though, some tactics tend to fade out of popularity while new ideas take the stage. This is especially […]
Blogging is a great way for promoting businesses, both large and small. It’s a great way to share content for marketing purposes, for networking with others in your industry, and to keep your customers and audience informed of new happenings and new products. It’s also a great way to direct traffic to your website. But […]
When it comes to launching and running your small business, you have a lot of decisions to make – and one key decision is whether to hire help. While you can try to go it entirely alone, it can be great to have assistance. But what about the costs? Fortunately, for those with tight budgets, […]
Is marketing necessary for a startup business? Of course it is! It’s important for any business, including one that is big and nationally recognised. Marketing is how a business puts itself in front of its audience. It’s how a business gets its message across to its targeted customers. It’s how a business promotes itself and […]
In marketing, especially online, the content you share is very important to attracting prospective customers. If you have a website or blog, the content you post on it will inform people about you and your products or services and should make them interested in using your business. When you put your content out there, however, […]
So you’ve started a web design agency. Great! But you’re having trouble getting customers online? You probably thought you wouldn’t have trouble finding customers since web design seems to be a fairly prosperous field. Well, that may be true, but how much effort have you put in to finding customers? Are you putting in effort […]
Content marketing is a great way for businesses to find an audience and get customers from online sources like blogs and social media. There is a general consensus about the way to go about doing content marketing and the types of content that work best for content marketing. But the latter can vary depending on […]
The digital world is becoming a popular place for companies of all sorts to reach out and find customers. This is particularly so for companies who work in the digital and technology field. Web designers, app builders, software companies, and more all vie for attention in the online world. Let’s say you’re one of these […]